AI Insights · Timothy · October 2024
Top 5 Fashion Games on Android in New Zealand: Q3 2024 Performance
Explore the performance trends of the leading fashion game apps in New Zealand's Android market during the third quarter of 2024, with insights into downloads, revenue, and active users.
In the third quarter of 2024, fashion game apps on the Android platform in New Zealand exhibited varied performance trends, as outlined by Sensor Tower data.
Project Makeover from Magic Tavern, Inc. saw a fluctuating weekly revenue trend, starting from around $3.1K and peaking at $3.6K by the end of September. Downloads showed a declining tendency, beginning at 680 in the second week of July and dropping to 208 by the last week of September. Active users followed a similar trajectory, decreasing from approximately 4.9K to 3.5K over the quarter.
Love Nikki-Dress UP Queen by Elex experienced a peak in weekly revenue at $1.2K in mid-July, before settling to around $402 in late September. Downloads remained low, fluctuating between 5 and 38 throughout the quarter. Active user numbers saw a decline from 372 at the beginning to 224 by the end of September.
Covet Fashion: Dress Up Game from Crowdstar Inc. recorded a notable rise in weekly revenue, reaching a high of $929 in early August, before tapering to $466 by September's end. Downloads saw a significant drop, with no downloads reported in the final weeks of the quarter, while active users decreased from 264 to 200.
SuitU: Fashion Avatar Dress Up by Libii HK Limited maintained a steady revenue stream, peaking at $552 in early July and gradually declining to $251 by September's close. Downloads remained relatively stable, ranging between 78 and 188. Active users showed a slight drop from 1.5K to 1.4K over the quarter.
Finally, RuPaul's Drag Race Superstar from East Side Games Studio had sporadic downloads, with minimal weekly figures peaking at 27 in late July. Revenue remained relatively stable, averaging around $300 to $500, while active users slightly decreased from 47 to 32.
These insights underscore the dynamic nature of the fashion game segment on Android in New Zealand, with varying trends in downloads, revenue, and active user engagement. For more detailed insights, visit Sensor Tower.